Custom Print Gear – Your Option For Ethical, Sustainable Merchandise
by Hannah Badminton
Purnaa Custom Print Gear is your ethical and sustainable custom print option for merchandise, and here’s why!
How to Do Custom Print Merch the RIGHT Way
Globally, many companies order custom print merchandise for their employees or customers, putting their logo or message on products to get the word out about their brand. But while some recognize this as an effective marketing tool, they often miss an effortless trick to engage their staff and further their CSR impact.
When you choose to order from Purnaa’s Custom Print Gear (CPG) you help to create positive social impact and support dignified, sustainable employment. As a Fair Trade, ethical manufacturer based in Nepal, Purnaa empowers marginalized people and survivors of exploitation to fresh starts and fulfilled lives.
Why should I buy merchandise from Purnaa?
Unemployment in Nepal is higher than 40% and gender based inequality is rife. Purnaa exists to create employment opportunities and support those who’ve been affected by the social inequalities and injustices that are abundant here. We believe that every business has the potential to create social change through the positive purchasing decisions that they make. Dignified employment and providing a living wage truly changes lives and should be the standard in every country, as it is in most countries in the West.
Why did Purnaa start the Custom Print Gear line?
Purnaa’s Custom Print Gear inception began when we noticed that, ironically, many companies with anti-exploitation initiatives or those committed to stopping human trafficking, were buying merchandise made in sweatshops. Sweatshops are factories that pay incredibly low wages and require long work-days in poor working conditions. Furthermore their workers often lack the freedom to leave and are stuck in bonded labor.
It’s this type of employment which traps garment workers in a cycle of poverty.
It was that irony that motivated us to create Custom Print Gear, that and the firm belief that business can bring positive change to the world. We are working to become the best and most sustainable custom print option. Offering custom print merchandise made from fabric that is traceable through a transparent supply chain and by workers paid fair-wages in good working conditions. Our team had faith that when companies become aware of these issues, they would choose to buy ethically-made products. We have been encouraged by the early success of the range.
What does Purnaa mean by “sustainable fabric”?
Sustainability is a key focus of Purnaa’s. The traditional garment supply chain is highly damaging to the environment due to the chemical and water intensive processes of creating and dyeing fabric. Our CPG range is mostly made organic cotton which comes from a GOTS, SA8000, Fair Trade certified supplier in India. We also offer a bamboo hoodie in our range, this fabric comes from an Oeko-Tex 100 supplier in China that uses closed-loop viscose and dyeing processes.
Every product on our website h