Custom Print Gear – Your Option For Ethical, Sustainable Merchandise

The Purnaa Team
Feb 23, 2018
3 min read

by Hannah Badminton

Purnaa Custom Print Gear is your ethical and sustainable custom print option for merchandise, and here’s why!

Ethically produced Merchandise - sweatshirt

How to Do Custom Print Merch the RIGHT Way

Globally, many companies order custom print merchandise for their employees or customers, putting their logo or message on products to get the word out about their brand. But while some recognize this as an effective marketing tool, they often miss an effortless trick to engage their staff and further their CSR impact.

When you choose to order from Purnaa’s Custom Print Gear (CPG) you help to create positive social impact and support dignified, sustainable employment. As a Fair Trade, ethical manufacturer based in Nepal, Purnaa empowers marginalized people and survivors of exploitation to fresh starts and fulfilled lives.

Why should I buy merchandise from Purnaa?

Unemployment in Nepal is higher than 40% and gender based inequality is rife. Purnaa exists to create employment opportunities and support those who’ve been affected by the social inequalities and injustices that are abundant here. We believe that every business has the potential to create social change through the positive purchasing decisions that they make. Dignified employment and providing a living wage truly changes lives and should be the standard in every country, as it is in most countries in the West.

Why did Purnaa start the Custom Print Gear line?

Purnaa’s Custom Print Gear inception began when we noticed that, ironically, many companies with anti-exploitation initiatives or those committed to stopping human trafficking, were buying merchandise made in sweatshops. Sweatshops are factories that pay incredibly low wages and require long work-days in poor working conditions. Furthermore their workers often lack the freedom to leave and are stuck in bonded labor.

It’s this type of employment which traps garment workers in a cycle of poverty.

It was that irony that motivated us to create Custom Print Gear, that and the firm belief that business can bring positive change to the world. We are working to become the best and most sustainable custom print option. Offering custom print merchandise made from fabric that is traceable through a transparent supply chain and by workers paid fair-wages in good working conditions. Our team had faith that when companies become aware of these issues, they would choose to buy ethically-made products. We have been encouraged by the early success of the range.

What does Purnaa mean by “sustainable fabric”?

Sustainability is a key focus of Purnaa’s. The traditional garment supply chain is highly damaging to the environment due to the chemical and water intensive processes of creating and dyeing fabric. Our CPG range is mostly made organic cotton which comes from a GOTS, SA8000, Fair Trade certified supplier in India. We also offer a bamboo hoodie in our range, this fabric comes from an Oeko-Tex 100 supplier in China that uses closed-loop viscose and dyeing processes.

Every product on our website has meticulous information about the supply chain of each product, it’s provenance and exactly how much it costs to make. Making it the most transparent custom print merchandise available in the market today.

Custom merchandise is often considered a throw-away product. We want to change consumer perceptions by offering high quality products that connect the consumer with the producers of their clothing.

These are slow fashion products, classically designed and made to last a long life in your wardrobe therefore, every product is tagged with a lokta paper (traditional Nepali paper that is ethically-made) hangtag that is signed by the team who made your product.

How can I order, what are the minimums that I can buy?

Companies can order customized t-shirts, hoodies, hats and bags from our online store. We have an easy-to-use tool which lets you design your product exactly to your specification. You can then submit this order and wait 1-2 working days for us to contact them with a design proof. When you are completely satisfied with your design, follow the payment link we will send you to confirm your order.